Privacy Policy
Effective Date: January 1, 2025
Trueluckway ("we," "us," or "our") operates the website https://trueluckway.com and provides fresh organic grocery delivery services. We are committed to protecting your privacy and handling your personal information with care and respect.
1. Information We Collect
1.1 Personal Information
When you use our services, we may collect the following personal information:
- Name and contact information (email address, phone number)
- Delivery address and billing address
- Payment information (processed securely through third-party payment processors)
- Order history and preferences
- Account credentials (username and encrypted password)
- Communication preferences
1.2 Automatically Collected Information
We automatically collect certain information when you visit our website:
- IP address and device information
- Browser type and version
- Operating system
- Pages visited and time spent on pages
- Referring website addresses
- Cookie data and similar tracking technologies
2. How We Use Your Information
We use the collected information for the following purposes:
- Processing and fulfilling your orders
- Delivering products to your specified address
- Communicating with you about orders, delivery status, and customer service
- Processing payments securely
- Improving our website functionality and user experience
- Personalizing your shopping experience
- Sending promotional emails and newsletters (with your consent)
- Analyzing website traffic and user behavior
- Preventing fraud and ensuring security
- Complying with legal obligations
3. Legal Basis for Processing (GDPR)
For users in the European Economic Area, we process your personal data based on:
- Contract Performance: Processing necessary to fulfill our delivery services
- Legitimate Interests: Improving our services, fraud prevention, and website analytics
- Consent: Marketing communications and non-essential cookies
- Legal Obligation: Compliance with applicable laws and regulations
4. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience:
- Essential Cookies: Required for website functionality
- Analytics Cookies: Help us understand how visitors use our site (Google Analytics)
- Marketing Cookies: Used to deliver relevant advertisements (Facebook Pixel)
- Preference Cookies: Remember your settings and preferences
You can manage cookie preferences through our cookie consent banner or your browser settings.
5. Information Sharing and Disclosure
We do not sell your personal information. We may share your data with:
- Service Providers: Delivery partners, payment processors, and IT service providers
- Business Partners: Trusted suppliers and organic farms (limited information only)
- Legal Requirements: When required by law, court order, or government regulations
- Business Transfers: In case of merger, acquisition, or sale of assets
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information:
- SSL/TLS encryption for data transmission
- Secure payment processing through certified providers
- Regular security assessments and updates
- Access controls and authentication requirements
- Employee training on data protection
- Regular backups and disaster recovery procedures
7. Your Rights
Depending on your location, you have the following rights:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete information
- Erasure: Request deletion of your personal data ("right to be forgotten")
- Restriction: Limit how we process your data
- Portability: Receive your data in a structured, machine-readable format
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Revoke consent for marketing communications at any time
To exercise these rights, contact us at info@trueluckway.com
8. Data Retention
We retain your personal information for as long as necessary to:
- Fulfill the purposes outlined in this policy
- Comply with legal, accounting, or reporting requirements
- Resolve disputes and enforce agreements
- Generally, order data is retained for 7 years for tax purposes
- Marketing data is retained until you unsubscribe
9. Third-Party Links
Our website may contain links to third-party websites, including social media platforms. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.
10. Children's Privacy
Our services are not directed to children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
11. International Data Transfers
Your information may be transferred to and processed in countries outside your residence. We ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The effective date at the top indicates when the policy was last revised. Continued use of our services constitutes acceptance of any changes.
13. Contact Information
For questions, concerns, or to exercise your privacy rights, please contact us:
Trueluckway
703 / 1 Klocko Esplanade St.
Gabemouth, TAS 2582
Germany
Email: info@trueluckway.com
Phone: +9645270901983
Registration Number: 41641340
14. Supervisory Authority
If you are located in the EEA and believe we have not addressed your concerns, you have the right to lodge a complaint with your local data protection supervisory authority.